Talk To The Team
That Builds It
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Lawrence Mauga | Co-Founder
Lawrence Mauga is the operational heartbeat of SPECERE.ai and the architect behind its legendary precision.
With decades of entrepreneurial experience building and scaling multiple successful ventures, Lawrence has earned his reputation as the King of Structure - the one who turns start-ups into multi–seven-figure success stories through disciplined systems and evidence-based growth frameworks.
He’s not interested in hype, trends, or anecdotal fluff - only what can be measured, improved, and repeated. Lawrence’s philosophy is simple: if it can’t be proven, it doesn’t scale.
From operations and automation to leadership and execution, he transforms complexity into clarity, creating infrastructures that grow stronger as businesses expand. At SPECERE.ai, his fingerprints are on every process, every metric, and every result - ensuring clients don’t just dream about scale, they achieve it, consistently.
Known for his precision, his people-first approach, and his obsession with verifiable results, Lawrence doesn’t just build systems - he builds certainty.
Otto Petersen | Co-Founder
Otto Petersen is the engineering force behind SPECERE.ai, the all-in-one automation platform built to give small and medium-sized businesses the power, precision, and performance of enterprise systems - without the enterprise price tag.
With over 15+ years in digital marketing, e-commerce, and automation, Otto has helped hundreds of businesses streamline their operations, scale revenue, and simplify complex systems - all without tech overwhelm.
His genius is in translating the sophistication of artificial intelligence into tools that feel intuitive, human, and instantly valuable.
Having logged more than 1,500 hours coaching AI agency owners around the world, Otto has become one of the most trusted voices in the modern automation movement. His frameworks are now helping business owners reclaim their time, automate their lead generation and sales follow-up, as well as build systems that grow the business while they sleep.
On stage, on screen, and inside the SPECERE.ai ecosystem, Otto’s message is consistent and magnetic:
AI isn’t replacing people - it’s empowering them.
Camille DG | Chief Of Operations
Camille DG is the engine that keeps SPECERE.ai running at peak performance - a master operator who thrives under pressure, leads with precision, and turns vision into seamless execution.
With more than a decade of experience managing and scaling multiple successful businesses, Cam has earned a reputation as a strategic powerhouse who can balance leadership, logistics, and profitability with effortless grace.
Her unique gift lies in spotting financial leaks others miss and using the right mix of software, automation, and operational strategy to seal them for good.
From managing frontline teams to collaborating with C-suite executives, Cam’s communication style bridges every level of an organisation. She leads with empathy, clarity, and data - a rare combination that earns trust fast and delivers results even faster.
Her philosophy is simple yet transformative: small businesses deserve the same systems, efficiency, and intelligence once reserved for enterprise giants. Through SPECERE.ai, she’s on a mission to make that equality a reality - ensuring every SMB has access to the tools, automations, and insights that let them compete at the highest level.
Driven, disciplined, and deeply human, Cam doesn’t just manage operations - she engineers opportunity.
Replace multiple tools with one unified system
OUR PARTNERS
Mission: Bringing Enterprise Power to Small Business - Without the Enterprise Price Tag
We’re giving everyday businesses the intelligence, speed, and simplicity once reserved for global enterprises.
Simplify the complex - replace multiple tools with one intelligent system.
Automate the everyday - free up time by letting AI handle the busywork.
Grow with confidence - make decisions backed by real data, not guesswork.
Create equality through access - deliver enterprise-grade tech to every small business, everywhere.
Lead with humanity - design automation that amplifies people, not replaces them.
At SPECERE.ai, our mission is simple - to make the power of artificial intelligence and automation available to every business, not just the enterprise elite.
We believe that innovation should simplify, not complicate.
That technology should serve people, not replace them. And that every small business deserves the same level of systems, intelligence, and efficiency that billion-dollar companies use to dominate their industries.
For too long, smaller businesses have been left behind - buried under admin, stretched thin by manual work, and locked out of the tech that drives modern growth.
We’re changing that narrative. SPECERE.ai gives SMBs access to enterprise-grade tools that were once out of reach - bringing together AI, automation, and design-thinking into one seamless platform that helps you scale faster, serve better, and grow stronger.
We don’t just build software. We build freedom - the freedom to focus on what matters most: your people, your customers, and your vision.
Vision: A Future Where Every Business Runs Intelligently
We’re building a world where AI doesn’t replace people - it elevates them.
Accessibility over exclusivity - AI and automation should serve everyone, not just big corporations.
Clarity over complexity - the best systems feel simple, even when they’re powerful.
Performance over promises - we measure impact, not impressions.
People over process - every workflow we automate brings humans closer to what matters.
Legacy over trend - we’re not chasing hype; we’re building infrastructure that lasts.
We envision a future where small and medium-sized businesses no longer compete with limitations, but lead with intelligence.
A world where the corner café, the family-run clinic, and the growing recruitment agency have access to the same systems, speed, and sophistication as global enterprises - without the red tape or price tag.
At SPECERE.ai, we believe AI is not about replacing human effort; it’s about multiplying human potential. The next wave of business growth won’t come from working harder - it will come from working smarter, through technology that thinks, adapts, and scales alongside you.
Our vision is to make automation so seamless, so intuitive, and so accessible that it becomes the invisible force behind every successful SMB - the unseen employee that never sleeps, never forgets, and never stops creating opportunities.
As AI reshapes the business landscape, we’re making sure the underdogs rise with it.
Values: Built for People, Powered by Purpose
We don’t just build technology - we build trust, freedom, and possibility for every business we serve.
At SPECERE.ai, our values shape everything we create, every relationship we build, and every result we deliver.
We believe technology should serve people - not overwhelm them. Our north star is simple: to give small and medium-sized businesses the same strength, systems, and intelligence that enterprise companies take for granted - without the price tag or complexity.
We measure our success not by the code we write, but by the time, clarity, and confidence we give back to the businesses that drive the world forward.
Equality Through Access
Every business deserves access to enterprise-level software, automation, and insights - no matter its size, budget, or background.Simplicity at Scale
We believe that powerful doesn’t have to mean complicated. The best systems feel effortless - even when they’re extraordinary.Evidence Over Ego
We build based on proof, not hype. Every feature, workflow, and result is backed by data, testing, and real-world outcomes.People Before Process
Behind every automation is a person whose life just got a little easier. We design to elevate, not replace.Legacy Over Trend
We’re not here to chase what’s next - we’re here to build what lasts. Our focus is timeless systems, measurable growth, and meaningful impact.
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